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Used to register what ads have been displayed to the user.
Used to send data to Google Analytics about the visitor's device and behavior. Tracks the visitor across devices and marketing channels.
Used by Google AdSense for experimenting with advertisement efficiency across websites using their services.
Used by Google AdSense for experimenting with advertisement efficiency across w websites using their services.
Used by Google DoubleClick to register and report the website user's actions after viewing or clicking one of the advertiser's ads with the purpose of measuring the efficacy of an ad and to present targeted ads to the user.